Ecommerce: Marketplaces – Google Shopping

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Marketplaces are a good place to promote your products outside of your own site. By using Google Shopping, you ensure that when someone searches your product in Google, Google will show a picture, price, store name, and link to your site. This marketplace is available for Canada, United States, United Kingdom, Australia, France, Germany, Italy, Spain, Switzerland, Czech Republic, Japan, India, Brazil, and Russia.

Note: this feature is only available on our Pro Ecommerce plan. 

Store Setup

Open up your store, click “All Sales Channels,” then “Google Shopping.”

 

Select “Enable.”

 

Follow steps to set up Google Shopping. First, set the targeting and click “Continue” to go to the next step.

 

Select the category for your store; this will be used for product storage on Google. Select the category that best describes your products. You can enable/disable specific store products depending on which ones you want to advertise. Click continue.

 

The Campaign Review will rate your campaign and alert you to any errors, such as missing shipping information. Solve any issues and click continue.

 

Preview your ad to see how products and details will appear.

 

 

Click on the purchase button to view the various payment options.

 

Store Management

You can manage your campaigns by visiting the Google Shopping tab and clicking “Manage.” Here you can view your campaigns, stats, and your account.

 

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