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Ecommerce: Multi Language Options

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You can automatically translate your website text into multiple languages to better target your audience using our multi language feature.

Note: content added to a specific language version of your site won’t sync to other language versions so we recommend adding site languages when you are completely done building your site.

Default Language

First choose a default language as the primary language that will use the main domain. This is likely already defined by the site builder; it works to automatically select the language of your content, but this can be manually defined as well. Click on the Pages section and select “Add site languages.”


Then click “Change.”

Note: ensure this is correct; once you add additional site languages, you will be unable to change the default language.


Add a New Language

Within the same window, click on “+ Add languages.”

Note: adding a new site language will automatically create a backup version of your site.


Select the language(s) you would like to add and click “Done.”


The additional languages will automatically be translated with Google Translate, but you can choose to manually translate by clicking the toggle.


You can now view the added languages and click “Save” to finish this process.

You can also disable or delete. Disable a language by clicking the toggle; this allows you to edit the content before making that language live. Delete a language by clicking the “x,” which will remove the language completely.


Position/Edit the Language Selector

Once you save the language(s) you will be prompted to position the language selector. This will allow site visitors to switch between site languages.


Click on the flag icons to open up the content and design options. From the content tab you can change the layout, as well as define the style/text, and spacing. 

Note: changes to the layout will only affect desktop and tablet views; mobile automatically include a small language dropdown.


Once this is designed as desired, click “Done” and you will see the final popup.

Note: the automatic translation might not be accurate; you should review all text for accuracy.


You can toggle between site languages by selecting from the dropdown in the top bar.


And the site languages will now appear further up in your Pages section.


Editing Content

You can edit content in each of the language sites, but the changes made to the individual version won’t sync to the others. You will need to make desired changes to all language versions.

Adding additional pages and popups can only be done from the default language and then translated into each other language. Simply add a page as usual, then switch to the individual language pages, click on the settings icon and select “Translate.” This must be done for each version.

Content that won’t be translated

  • Personalization
  • Ecwid products
  • Blog posts
  • Site and Page SEO fields (Titles, Descriptions, Keywords, and Alt Text)

Notes on Styling

When a site has been translated to another language, global styling settings will be applied to the translated site. This means that manual styling applied to the default language will be overriden on the translated version.

Please note that the following elements will not be retained after a site has been translated:

  • Manual styling added in the default language version (styling not applied from the Global Styling setting).
  • Text with added hyperlinks
  • Line breaks

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